You are here:

Search Engine Optimization

SEO that works.

Generate a flood of patients to your website, build better relationships, and position your dispensary as an authoritative website within your community by elevating your dispensary’s branding with SEO.

At Dispensary-Growth, we provide high-end services that provide your dispensary with sustainable SEO that is results-driven. We know what’s working and what isn’t through our advanced data analytics that you’ll have real-time access to as well. We’ll make the necessary changes to improve the results and ensure you’re getting more than you’re paying for.

There’s no denying that local SEO has become more important because of mobile devices. 60% of searches are performed by people looking for your dispensary while out and about. If your dispensary’s listing isn’t there, you’re missing out on a ton of business. 

Don’t miss out!  Let us discover the highly searched local keywords to use, claim your dispensary’s directory listings, craft location-specific pages on your website, and create and/or utilize your Google My Business local directories and Google Maps.

If you’ve spent thousands of dollars on your web design and are wondering how to get your dispensary on Google’s first page, ‘how do I make my website more visible?’, or how to get the website on top of search engines?, you must understand the SEO process.

What you get.

More patients

More customers & patients in your physical doors. You keep the shelves stocked, we'll crowd the aisles!

Increase in CLV

More organic customers means longer customer value. Watch profits grow with a wider casted net.

Unique patient insight

Does your customer prefer edibles over concentrates? What should you keep in stock? What does your ecommerce menu show?

Boosted locations in search

Become the authority in your local digital market. Outrank your competitors and take their share!

What exactly is SEO?

how-to-do-seo-dispensary

SEO stands for ‘Search Engine Optimization,’ and it’s how you get targeted traffic, whether it’s free, organic, or natural search results.  A simple definition is to increase your search engine visibility using highly searched-for ranking words that people are actually using in Google to find your dispensary’s products and services.

Why is SEO important for a website?  The main goal for any business is to be listed naturally in the search engines and at the top of the listing for highly searched keywords and keyword phrases. This can only be achieved through effective SEO research, keyword optimization, and an understanding of the impact of SEO as a marketing tool.

Why google is important? Google is one of the most crucial search engines for your business. It makes it easier to find your business. We know what Google wants to get you ranked higher and increase your search engine visibility.

What is search engine visibility? This determines how visible your website is for specific keywords that will improve your website’s targeted traffic and patients. 

Why are keywords important for SEO? Highly searched and targeted keywords should be the basis of your entire digital marketing campaign.

Why is my SEO not working? There can be many reasons why your SEO isn’t working. And one of the most common is because you aren’t following your competition. In essence, its SEO is made easy when you know what your competition is doing. It allows you to get ranked higher for keywords that are highly searched for based on what your competition is doing so that you can do it better. 

There are four main processes of SEO. These four different components are technical SEO, on-page SEO, off-page SEO, and content. Each of these is necessary for better results and to get ahead of other dispensary’s in your area.

People use their computers, cellphone, and other devices to find information about your products and services. If you’re not showing up in the first five listings, you’re missing out on a ton of business every single day. 

This is where our SEO organization, Dispensary-Growth, comes in if you want to learn how to get found in Google search. 

We’re the SEO web marketing experts that get results through our digital marketing services, SEO campaign strategy, and organic SEO services.

I want to grow my dispensary's website traffic!

content-outline
content-outline-2

Our SEO process is competitive, simple, and highly effective.  We use various methods to improve your website’s SEO performance, make your website google friendly, increase your visibility by getting you high search engine ranking positioning, and beat your competition again and again.

Whether you run a local business website or a national one there is no denying that the type of traffic you get is important. It’s essential to your profitability. Many companies spend thousands of dollars on SEO marketing strategies that get the traffic but have little conversions to show for it. At Dispensary-Growth, we’re about getting results. And you can track our every move through our analytics to see just how things are going.

With an emphasis on transparency, our results are pulled from all relevant data sources and then can be measured and viewed 24/7.

What is website optimization and why should I care?

Website optimization is all about creating the BEST experience for the visitor. Doing this will improve your business objectives and increase your profits.  This is also referred to as Conversion Rate Optimization and can be measured based on what you are trying to achieve – more leads, increased sales, customer service calls, or more.

The underlying goal with website optimization and a crucial aspect is creating a positive patient experience. This could mean pages that load quickly, responsive content, mobile-ready websites, and an easy-to-follow linking structure for both the search engines and visitors. Each of these things can be measured through testing. Based on the results, they can be improved to ensure your visitor has a positive experience and you are obtaining the end result you are looking to achieve, whether it’s increased sales, more leads, or improved patient support.

Having goals and evaluating your visitors’ actions allows your site to become an effective tool for your business that will increase sales, reduce costs, improve patient support, and increase revenue.

The SEO process:

seo-competitor-analysis

Competitive analysis report

Competitor analysis helps you to identify what your competition is doing so that you can do it better. This is achieved by identifying who your competitors are in your industry and researching their marketing strategies. This information will be used as a point of comparison to identify the strengths and weaknesses in your marketing strategies and make the necessary changes.

In depth keyword research

Keyword research is necessary for evaluating keywords for SEO. The SEO keyword relevance will help us find the exact keywords that your target audience is using in the search engines and create an effective marketing plan that will improve your SEO positioning. These keywords will be used to form on-page SEO changes and create an effective content marketing strategy.

keyword-research
in-depth-keyword-research

Content outlines

Content outlines are basically a detailed outline of the sitemap. We use state-of-the-art SEO content optimization tools to develop an effective campaign. It will tell your visitor and the search engines where the content is on your website. This is different from a sitemap because the content outline gives more information than just a link. It will list all of the different content types and functionality for each individual page.

I want to grow my dispensary's website traffic!